Post Graduate Certificate - Digital Marketing


Digital Marketing Course – PG Certificate course by Symbiosis CDL

Digital media includes web-based & mobile-based technologies, which turn communication into interactive dialogue among organisations, communities & individuals. Knowledge and understanding the scope of digital marketing have become necessary for every marketing professional. In today’s world, it is a driver for a company’s bottom line by using innovative techniques and platforms to market products, acquire newer users, and capture wider markets. PGCM [DM] will give a richer understanding of the foundations of new digital marketing landscape & enable student to understand concepts and tools, which will help organisations to move to digital channels.

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Semester 1 —

  • E-Customer Relationship Management
  • E-Supply Chain Management
  • Internet and Web Optimisation
  • Integrated E-Marketing
  • Online Market Research

Semester 2 —

  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Marketing (SMM)
  • Email Marketing and Mobile SEO
  • Project

Bachelor’s degree holder / Graduate in any discipline from a recognised University.International / SAARC Graduate from a recognised / accredited University / Institution.Students who have appeared for final year of examination of their bachelor’s degree programand are awaiting results can also apply, subject to successfully completing their bachelor’s degree program / graduation within the time period specified by SCDL.

Fee Structure

₹ 20,000/-

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Note – This Information Has Been Taken From the Official Website Of The College.


₹ 20,000/-  For 1 Years

Course Info

Duration: 1 Year

Type: Certificate

Approved / Recognized By :AICTE

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