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Executive Advance - Marketing Management

About

The Executive Program in Advanced Marketing Management is designed for experienced marketing professionals, managers, and executives seeking to deepen their knowledge and expertise in strategic marketing and drive business growth. This program provides an advanced understanding of advanced marketing concepts, cutting-edge strategies, and emerging trends, enabling participants to excel in their marketing roles and make impactful contributions to their organizations.

Throughout the course, participants will explore advanced topics in marketing management, including market segmentation, brand management, digital marketing, customer experience management, marketing analytics, and global marketing strategies. The program combines theoretical frameworks with real-world case studies and interactive discussions, allowing participants to apply advanced marketing concepts to practical scenarios and challenges.

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Curriculum

Semester 1 –

  • International Business Management
  • IT for Managers
  • Strategic Management
  • Research Methodology

 Semester 2 –

  • Advertising and Sales Promotion
  • Product and Brand Management
  • Consumer Behaviour
  • Sales and Distribution Management
Eligibility
  • Graduation Degree (in any stream) or a Diploma with Two Years Work Experience
Fee Structure

₹ 9,900/- For 1 Years

Placements
Scholarship
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Related Courses

Note – This Information Has Been Taken From the Official Website Of The College.

Fees

₹ 9,900/- For 1 Years

Course Info

Duration: 1 Year

Type: Executive MBA

Approved By : NAAC

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