Executive PGD in Sports management online courses or distance programme Offered by IIM Rohtak
IIM Rohtak starts a specialized program in Sports Management for experienced professionals, sports graduates, and sports enthusiasts. This program is for industrious participants interested in working in the sports, entertainment and related industries. Graduates of this program will be equipped to understand the regulatory, revenue and branding forces at work in the sports industry, nationally and globally.
Curriculum
Term 1
• Sports Marketing
• Operational and Supply Chain Issue
• Organizational Behaviour and Human Resource Management in Sports
• Basics of Practical Sports Management /Workshops
• Sports Statistics
• Sociology of Sports & Athletics
Term 2
• Sports Medicine, Health & Nutrition
• Advanced Sports Marketing
• Sport Event Management
• Sports Facilities Planning and Management
• Information Technology in Sports
• Sports Economics
• Financial Reporting and Performance Measurement of Sports Organizations
Term 3
• Strategic Sports Communication
• Sports Coaching Policy
• 3. Applied Sports Marketing Research
• History of Academy based Institutions
• Strategy, Planning and Implementation in Sports
• Live Project – 1
Term 4
• Sports Kinetics
• Sports Psychology
• Integrated Sports Marketing Communication
• Financial Management for Sports Organizations
• Sports Merchandise Manufacturing
• Construction and Maintenance of Sport Facilities
• International Sport Management
Term 5
• Maintenance and Marketing of Sports Museums
• Government and Sports: Policies and its Implications
• Sports Entrepreneurship
• Digital Marketing
• Elite Athletes, Manpower and League Management
• Management of Multi-disciplinary Mega Sporting Events
• Sports Merchandise Retailing
• Law, Ethics and Compliance in Sports
Term 6
• Data Analytics in Sports
• Project Finance
• Negotiation and Conflict Resolution
• Leadership and Team Management in Sports
• Contemporary Issues in Sports
• Live Project - 2
Eligibility
Candidate with Bachelor's Degree in any discipline with a minimum of 50% marks or equivalent overall grade point average will be eligible to apply. Work Experience in relevant field will be an added advantage.