Masters of Business Administration - Marketing Management


Pondicherry University Distance MBA in Marketing Management is one of the oldest MBA programmes, and many students, especially those with a background in business, find it to be very interesting. This course goes on for two years and is split into four different parts called semesters. Marketing management covers a wide range of topics, such as product mix strategies, price strategies, distribution channels, the marketing environment, identifying and choosing markets, strategic planning for marketing, and more. This MBA concentration is offered by the distance learning division of Pondicherry University. Students can look at the course description and other information on the official site.

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Semester 1 –

  • Management Concepts and Organizational Behaivour
  • Managerial Economics
  • Accounting for Managers
  • Business Envirnment Law
  • Research Methodology

Semester 2 –

  • Financial Management
  • Marketing Management
  • Human Resource Management
  • Operations Management and Management
  • Strategic Management

Semester 3 –

  • International Business Environment
  • Management of Multinational Corporation
  • International Business Law
  • Global Marketing Management
  • EXIM Financing and Documentation

Semester 4 –

  • Global Financial Markets & Instruments
  • Foreign Trade Policy
  • Cross Cultural Business Management
  • International Logistics Management
  • Forex Management & Currency Derivatives
  • Project Work

To be elegible for Pondicherry University Distance MBA in Marketing Management the Student should possess any Degree from a recognized University with a pass in any of the following streams:

10 + 2 + 3 (or)

11 + 1 + 3 (or)

11 + 2 + 2 system.

Fee Structure

₹ 24,925/-  For 2 Years

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Note – This Information Has Been Taken From the Official Website Of The College.


₹ 24,925/-  For 2 Years

Course Info

Duration: 2 Years

Type: PG

Approved By: UGC, AICTE

College: Pondicherry University

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