Online Bachelor of Business Administration – Marketing Management


Marketing is the most important way for a business to reach its end goal of making money. Marketing gives value to customers, clients, suppliers, and other stakeholders and tells them about it. It is a key part of an organization’s ability to make money and keep a good name. The marketing team is an important part of any business, big or small, product-based or service-based. Thats where Jain Online BBA in Marketing comes into play.

Marketing is one of the most popular career paths, and it offers a wide range of jobs. It is a fun, hard, and rewarding activity that takes place in a dynamic setting. A Jain Online BBA in Marketing g is a highly specialized degree that is great for anyone who wants to start a career in this fast-paced field. The core marketing theories that can be used in a real-world business setting will be taught in the online BBA marketing degree program.

The students will learn about the marketing tools that a business needs to compete in a changing market, like planning, directing, implementing, and keeping an eye on a business’s marketing efforts. This will make them better leaders. Find out the curriculum for Jain Online BBA in Marketing below.

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Semester 1 –

  • English
  • Business Management
  • Accounting for Business
  • Modern Business Environment
  • Business Regulatory Framework
  • Quantitative Techniques for Management

Semester 2 –

  • Marketing Management
  • Organization Behavior and HRM
  • Cost and Management Accounting
  • Corporate Finance
  • Introduction to Business Analytics
  • Communicative English

Semester 3 –

  • Managerial Economics
  • Consumer Behavior
  • Sales Management
  • Technology for Business
  • Environmental Science

Semester 4 –

  • Macroeconomics
  • Financial Markets and Instruments
  • Services Marketing
  • Advertising and Sales Promotion
  • Entrepreneurship

Semester 5 –

  • Brand Management
  • Retail Marketing
  • Digital Marketing and E-Commerce
  • Research Methodology
  • Personal and Managerial Effectiveness

Semester 6 –

  • Operations Management
  • Strategic Management
  • International Marketing
  • Information Systems for Business
  • Ethics and Values
  • Research Project*
  • Pass the ( 10+2 ) examination from State Board / CBSE / NIOS / IB / ICSE recognized by the State or Central Government.
  • Candidates who are due to appear in the ( 10+2 ) examination are also eligible to apply.
Fee Structure

₹ 1,50,000/-  For 3 Years


The career advancement services team works tirelessly to connect our students with the right job opportunities. Our years of experience in training, networking and human resourcing skills helps our students find exciting and challenging job opportunities. Our students get placements in reputed companies through a structured framework.

  • JAIN (Deemed-to-be University) offers six categories of scholarships with the objective to encourage extraordinary talent in academics, sports, music, dance, and literary categories. Apart from this, the University also admits candidates with visual, auditory, and other significant physical disabilities to all the courses. The scholarship is offered to Indian Nationals and is awarded to students of JAIN (Deemed-to-be University) only. Scholarships will be reviewed on a regular basis by the JAIN (Deemed-to-be University) Scholarship Committee (JUSC). The committee reserves the right to introduce new scholarships or to cease the award of scholarships at any time. The eligibility criteria for each scholarship and agreement on the number of scholarships to be awarded annually are approved by JUSC. The committee also supports the selection and renewal process. Scholarship within each category will be awarded on the basis of merit (subject to the number of scholarships available in each category for that year) and will not by any means be tested or otherwise influenced by any other award/grant etc. held by the scholarship applicant. The scholarship is not transferable.
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Related Courses

Note – This Information Has Been Taken From the Official Website Of The College.


₹ 1,50,000/-  For 3 Years

Course Info

Duration: 3 Years

Type: UG

Approved By: UGC , AICTE

College: Jain Online

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