Online Bachelor of Business Administration - Advertising & Marketing, Banking & Finance ,Family Group

Semester 1 –

• Microecomomics 4
• Marketing Management
• Accounting for managers
• Management Principles and Organizational Behaviour
• Communication Skills
• Universal Human Values, Ethics & Life Skills – I

Semester 2 –

• Macroeconomics
• Human Resource Management
• Business Mathematics and Statistics
• Professional Communication Skills
• Financial Management

Semester 3 –

• Logistics and Supply Chain Management
• Research Methodology
• Universal Human Values, Ethics and Life Skills- II
• Elective as per Specialization
• Elective as per Specialization

Electives –

Entrepreneurship

• Entrepreneurship
• Behavioral and Personal Finance
• Innovation and expansion in family managed business
• Internationalization of Family Managed Business

Semester 4 –

• Operations Research
• Commercial & Company Law
• Consumer Behaviour
• Elective as per Specialization
• Elective as per Specialization

Semester 5 –

• Strategic Management
• Business Environment
• Banking & Insurance
• Stress Management
• Elective as per Specialization
• Elective as per Specialization

Semester 6 –

• Industrial Relation and labor law
• Dissertation 1/ Capstone project
• Elective as per Specialization
• Elective as per Specialization

Electives –

IB

• Foreign exchange Management for business
• Treasury Management
• Global Financial Environment
• International Economics and Trade

Marketing

• Advertising & Brand Management
• Sales and Distribution Management
• Services Marketing
• Rural marketing

HRM

• Training and Development
• Compensation Management
• HR Analytics
• Organizational change and development