Online PG Diploma in Financial Analysis, Marketing Analytics, HR Analytics - VTU

Semester 1 –

• Management and Organizational Behaviour
• Quantitative Techniques
• Accounting for Managers
• Marketing Management
• Business Communication

Semester 2 –

• Human Resources Management
• Corporate Strategy
• Financial Management
• Business Research Methods
• Entrepreneurship Development

Semester 3 –

Financial Analytics –

• Basics of Business Analytics
• Financial Statement Analysis
• Forensic Accounting
• Risk Analysis & FinTech
• Financial Econometrics

HR Analytics –

• Basics of Business Analytics
• Introduction to HR Analytics
• HR Metrics & Measures
• Predictive Analytics in HR
• Data Visualization & Story Telling with HR Data

Marketing Analytics –

• Basics of Business Analytics
• Introduction to Marketing Analytics
• Digital Advertising Analytics
• Marketing Research & Metrics
• Retail Analytics

Semester 4 –

Financial Analytics –

• Fraud Analytics
• Financial Modeling
• Emerging Issues in Financial analytics
• Project Work

HR Analytics –

• HR accounting & Audit
• Text Analytics
• Investing in People
• Project Work

Marketing Analytics –

• Supply Chain Analytics
• Business Intelligence & Analytics
• Social Media Analytics
• Project Work