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NMIMS Marketing Management Distance MBA - Apply Now!

Distance MBA in Marketing Management - NMIMS

About

NMIMS Marketing Management Distance MBA – Online and Distance Learning Program

  • The two-year M.B.A degree program (Blended and ODL mode) offers a deeper understanding of the various functions and principles of marketing, which can be practically applied in the corporate world.
  • Updated courseware to keep in step with the changing business landscape.
  • Explore contemporary marketing techniques and offers an understanding of marketing at a regional and global level.
  • Understand the concepts of management and integrate them with marketing management.
  • Effectively navigate the marketing segment which includes both traditional and modern-day marketing.
  • Successful completion of this program shall entitle you to a Master of Business Administration (Distance) degree certification

Outcomes:

  • Effectively develop a marketing plan that is cost conservative which also delivers optimum results
  • Skilfully identify the target markets and craft communication that talks to them in their language
  • Develop effective marketing strategies & integrated marketing campaigns
  • Strengthen existing relationships with customers & convert them into brand advocates.
  • Give you an edge over the competition and help you create a path for a successful business career
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Curriculum

Semester 1 –
Subjects Credits

  • Management Theory and Practice 4
  • Organizational Behavior 4
  • Business Economics 4
  • Corporate Social Responsibility 4
  • Information Systems for Managers 4
  • Business Communication 4

Semester 2 –
Subjects Credits

  • Marketing Management 4
  • Financial Accounting & Analysis 4
  • Essentials of HRM 4
  • Strategic Management 4
  • Business Statistics 4
  • Business Law 4

Semester 3 –
Subjects Credits

  • Brand Management 4
  • Consumer Behavior 4
  • Marketing Strategy 4
  • Customer Relationship Management 4
  • Sales Management 4
  • International Marketing 4

Semester 4 –
Subjects Credits

  • B2B Marketing 4
  • Services Marketing 4
  • Integrated Marketing Communications 4
  • Marketing Research 4
  • Business: Ethics, Governance & Risk 4
  • Project 4

Eligibility
  • Bachelor’s Degree (10+2+3) in any discipline from any recognised University or an equivalent degree recognised by Association of Indian Universities (AIU) with minimum 50% marks at Graduation Level.
    OR
  • Bachelor’s Degree (10+2+3) in any discipline from any recognised University or equivalent degree recognised by Association of Indian Universities (AIU) with less than 50% marks at Graduation level and a minimum of 2 years of work experience.

Placements:

Fee Structure

₹ 1,68,000/-

Placements
Scholarship
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Related Courses

Note – This Information Has Been Taken From the Official Website Of The College.

Fees

₹ 1,68,000/-  For 2 Years

Course Info

Duration: 2 Years

Type: PG

Approved / Recognized By : UGC

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