PGDM in E- Commerce or E Business Degree Online Offered by Welingkar
Online business / E-tailing is fastest growing industry today and there is huge manpower need in the Companies like: Flipkart , snapdeal , Amazon & many others. At the same time, due to very little infrastructure and investments requirement, a number of enterprises are venturing into E – Commerce. Hence , this innovative specialization has been developed having unique subjects like: Starting of E-Commerce venture , venture capital & crowd sourcing , Business & E- Commerce laws etc.
This innovative program at Welingkar Institute is designed to integrate technology , business , marketing , logistics and employability skills to prepare you for jobs in the burgeoning field of ecommerce. In order to run smoothly , companies rely on the electronic function by qualified and knowledgeable professionals. When it comes to computerized business skills , a student that studies in the specific program in E-Commerce has a strong force. In today’s world of information technology backed business platforms , such a qualification is certain to lead a successful and rewarding career.
Curriculum
Curriculum –
CODE SEMESTER I
391 Principles of Management
2 Financial Accounting
406 Fundamentals Of Communication & Interview Preparation **
260 Human Resource Management
68 Marketing Management
6 Managerial Economics
CODE SEMESTER II
408 Strategic management
66 Cost Accounting
403 The Integrative Manager
404 Innovation Management
407 Mastering The Interview & Networking Skills **
338 Project We- Like
** Available in E-book format only.
The student needs to clear at least 8 papers from the 1st year before proceeding to the 2nd year. However students can complete their academic requirements at their own pace during the validity registration.
SECOND YEAR SYLLABUS
CODE SEMESTER III
450 Introduction to E-Tailing
449 Starting an E-Commerce Venture
448 Business and E-Commerce Laws
258 Internet Marketing
398 Customer Centric Organisation **
337 Six Sigma
CODE SEMESTER IV
446 Venture Capital & Crowdfunding
483 Logistics Management in E-commerce
395 CRM
356 Social media marketing **
346 Project
Eligibility
• Graduation from a recognized Indian university • Graduation from an international university recognized by IGNOU/UGC/AIU or associations such as AMBA, AACSB, or EQUIS