Post Graduate Diploma in Management - Marketing Management Online and Distance Learning

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Master management concepts in the context of a fast-evolving marketing ecosystem which includes technology and data complex customer behaviour and omnichannel brand experiences

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Curriculum

Semester 1 —

  • Financial Accounting
  • Human Resource Management
  • Marketing Management
  • Managerial Economics
  • Organizational Behavior
  • Principles of Management

Semester  2 —

  • Cost Accounting
  • Innovation Management
  • Elements of Communication and Networking Skills
  • Legal Aspects of Business
  • Project “We Like”
  • Strategic Management

Semester 3 —

  • Marketing Research
  • Consumer Buyer Behavior
  • Advertising & Sales Promotion
  • Distribution Management
  • Marketing Finance

Semester 4 —

  • CRM
  • Internet Marketing
  • Social media marketing
  • Project Work
  • Product: Brand Management
Eligibility
  • Graduation from a recognized Indian university
  • Graduation from an international university recognized by IGNOU/UGC/AIU or associations such as AMBA, AACSB, or EQUIS
Fee Structure

₹ 1,01,000/- (Full fee payment 2 years)
₹ 53,500/- (If fee paid yearly)

Placements

YES

Scholarship
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Related Courses

Note – This Information Has Been Taken From the Official Website Of The College.

Fees

₹ 1,01,000/-  For 2 Years

Course Info

Duration: 2 Years

Type: PG

Approved / Recognized By : AICTE

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