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Distance Post Graduate Diploma in Management - Media and Advertising

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PGDM in Media and Advertising distance Programme or Online social media courses Offered by Welingkar

Sign up for a program that transforms you into a leader who has a comprehensive understanding of industry trends and management knowledge.

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Curriculum

Semester 1 —

  • Financial Accounting
  • Human Resource Management
  • Marketing Management
  • Managerial Economics
  • Organizational Behavior
  • Principles of Management

Semester  2 —

  • Strategic Management
  • Cost Accounting
  • Innovation Management
  • Elements of Communication and Networking Skills
  • Legal Aspects of Business
  • Project “We Like”

Semester 3 —

  • Marketing Research
  • Advertising & Sales Promotion
  • Rural Marketing
  • Internet Marketing
  • Advertising A/c planning

Semester 4 —

  • Social media marketing
  • Media Planning & Buying
  • Business Analytics
  • Project Work
  • Product: Brand Management
Eligibility

A minimum 50% in graduation, which must be completed by June 2018Should have taken CAT (2017) conducted by the IIMs for the year specified in the advertisement (IIMS have no role in the Welingkar admission process) and /or/ XAT (2018) / and / or ATMA (2018) and / or CMAT (2018) and / or *MH-CET (2018) and / or GMAT (2015 onwards).

Fee Structure

₹ 1,01,000/- (Full fee payment 2 years)
₹ 53,500/- (If fee paid yearly)

Placements

YES

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Related Courses

Note – This Information Has Been Taken From the Official Website Of The College.

Fees

₹ 1,01,000/-  For 2 Years

Course Info

Duration: 2 Years

Type: PG

Approved / Recognized By : AICTE

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