AIMA PGDM In Retail Management course details. Due to significant advancements in IT and supply chain technology, the Indian retail business has become one of the most dynamic and quick-paced sectors. It contributes to over 10% of the nation’s Gross Domestic Product (GDP) and over 8% of employment. India is the fifth-largest international retail market in the world.
Given that India has the second-largest population, an affluent middle class, fast urbanization, and strong internet growth, the Indian retail industry has tremendous potential.
India’s retail sector is projected to grow by 60% to US$ 1.1 trillion by 2020, driven by factors such as growing middle-class wages, changing lifestyles, and improved digital connection. While the whole retail market is predicted to increase by 12% annually, contemporary trade is projected to grow by 20% annually and traditional trade by 10%#. The organized retail market in India accounts for 93% of the sector’s overall revenue, while the unorganized retail industry provides the remaining 7%.
This curriculum is intended to teach integrated knowledge of merchandising, supply chain, store maintenance, inventory control, and retail marketing mix in addition to customer relationship management in order to take advantage of the area’s growing potential.
